Eyes Open: How to spot County Lines exploitation
Published: 4/4/2025
The “Eyes open” campaign aims to raise awareness of County Lines exploitation and encourage reporting of suspicious activity.
County Lines is a term used to describe gangs and organised criminal networks that deal illegal drugs, using dedicated mobile phone lines. This activity is linked with drug dealing, vulnerable people, exploitation and violence.
Did you know, since 2019 police forces closed more than 5,600 lines nationally and referred 8,800 individuals to safeguarding services.
Who do target and how?
Gangs target children and vulnerable individuals to move drugs and money. They lure victims with promises of a better life, attention, or gifts like designer clothes, vapes, bikes, and takeaways. Once trust is gained, victims are trapped and forced to continue through intimidation, physical, or sexual abuse. Sadly, many go missing, are trafficked away from their support networks, and become isolated and controlled.
Spotting “Cuckooed” properties
“Cuckooing” occurs when gangs take over the homes of vulnerable individuals to use as drug dealing bases. Look for these signs:
- Increased visitors
- New face appearing at the house or flat
- Change in neighbours’ mood or demeanour
- Substance misuse
- Residents going missing
- Is the person who lives at the address vulnerable?
What to do if you think one of our properties has been cuckooed?
If you suspect one of our properties has been cuckooed, please inform us by either calling on 0300 365 1111 or email us on enquiries@ovh.org.uk.
Report to Merseyside Police, via Contact us | Merseyside Police or anonymously through Crimestoppers. If you believe the customer is in immediate danger, call 999.
Worried about your child?
“Eyes Open” have provided warning signs to look out for in manipulated children. Visit What Are County Lines? | How To Spot Cuckooing | Eyes Open to discover the warning signs.
If you are concerned for you child or a vulnerable person, please contact:
- Contact Crimestoppers anonymously: 0800 555 111 or via their online form: Crimestoppers
- NSPCC Helpline: 0808 800 5000
- Call 999 if immediate danger is suspected.